Friends, Randoms, Connected-men, The Truth Behind Online Relationships

A couple of years ago I wrote an article highlighting the fascinating work of anthropologist and psychologist Professor Robin Dunbar, supporting my view on hype surrounding the importance of the numbers of social media connections.  Dunbar’s research into the social interaction

The Power of Influence – Knowing Your Social Media Score

Prior to all things going digital and smartphones embedding themselves in our lives, we had a simpler more straightforward life.  In the past your number of friends could be counted in birthday or Christmas cards or the entries in the

We all want to be Norm – 10 Tips to Build Stronger Customer Relationships

Back in the early 1980’s a US sit com hit our screens and almost immediately became a hit. Centred on a small bar in Boston the show introduced us to a series of characters who were the regulars and staff

Ice Bucket List – Why the ALS Charity Challenge Works

Unless you’ve been tucked away on a desert island without internet, TV, phone or radio you can’t help to have been exposed to a never ending parade of people posting short videos of self-emersion in cold water. The #icebucketchallenge (don’t

8 Top Tips to Help You Get Organised

Sunday is traditionally known as the day of rest, the day we stay away from thoughts of work and revert our attention to more leisurely pursuits.  The need for rest and relaxation and diversion away from stresses and strains of

Knowing the Price of Everything and Value of Nothing

Oscar Wilde’s famous quote from his only published novel, The Picture of Dorian Gray, is one that intrigues me.  It can have a number of subtle meanings but within the novel it is specifically relating to the bartering of an

Is the Marketing Plan a Dead Doc?

I sense that the traditional marketing planning process has taken something of a back seat in recent years.  I don’t have definitive proof just anecdotal comment from fellow marketers and business owners but I suspect there’s a trend developing. The

Law Firm Management – Survival of the Fittest

Charles Darwin knew a thing or two about evolution.  If I can cast my mind back to my human biology lessons, the term coined by the great naturalist was “Natural Selection”.  It took a little while for this radical theory

The Best of Times or the Worst of Times? – Surviving and Growing in an Unpredictable Period

I’m fed up with hearing that we’re living in “interesting times” we’re not.  We’re actually living in the times outlined by Dickens in a Tale of Two Cities.  I’m sure you all know the opening chapter of the book word

Spinning Plates, Juggling Balls & Shot Selection – How to Create an Effective Marketing Strategy

Devising a successful marketing plan hasn’t always been easy but your options were pretty straightforward.  Depending on budget and market your choices were clear and experience along with a good creative agency would go a long way to delivering results.

Marketing – It’s a Dirty Word

I still encounter those who see marketing as at best a necessary evil and at worst a practice of smoke and mirrors with no substance. This unwarranted prejudice is borne out of a lack of understanding of the core principles

Is It All Good With You? – Leadership & Self Confidence

Have you ever faced the dilemma of thinking how best to phrase the opening line of an e-mail? The trend appears to be for the “hope all’s good with you” or “hope this finds you well”.  Nothing wrong with this,

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