The state of our economy can create a number of responses from the corporate world. An increase in the number of companies in administration, change of strategic direction, the board retains a fixed course with no change or they actively
A Question of Quality, Quantity, Quill-pushers, Quarrels and Quakes
Managing a Law Firm in Uncertain Times My year has so far been a flurry of activity – clients seeking new initiatives to stave off the competition and the search for a bright torch to show the path through the
Read All About It! – The Effective Way to Keep in Touch With Your Customers
We all know it’s logical to keep in regular contact with our customers; it’s so much easier to cross sell services and products to an existing customer than generate a new one and sell to them, but how many of
How Many Social Media “Experts” Does It Take To Turn On A Lightbulb?
We’re all under pressure for one reason or another. This ever developing technology has not delivered its promise of greater leisure time and standards of living; well not for most of us anyway. Instead we’re expected to task like a
Real-Time Re-election and Re-tweets
As Barack Obama appeared through the huge curtains at the Chicago Convention Centre his smile said it all, the crowd nevertheless said it for him, over and over again, a little like a re-tweet, “four more years, four more years….”.
How to be Smarter with your Smartphone
Smartphone sales indicate that we’re now far more likely to have one of these technological marvels than not. Be it an iphone, HTC, Samsung, Google or other wannabe market leader they all offer a range of tools that take us
Like for Like – Facing Up to Facebook
My daughters and in fact now my son, all teenagers, would be more than happy to tell you that I’m no expert on the world’s largest social media platform. Compared to them and I suspect the vast majority of the
Stop Wasting Time and Start Acting Like a Child
When most of my fellow Generation X’s first set out on their careers I doubt many would have guessed accurately how their lives would pan out or how challenging it would be to be a success in their chosen field.
Take the Screen Test to See if You’re Addicted to Apps
Does this sound familiar? You settle down to relax after a days work, the TV is as usual on and turning out the usual “reality” fest of low grade entertainment. Out of courtesy you check what your partner/family/ friends would
Have You Heard the Latest Office Gossip?
There’s something quite odd happening and I don’t think it’s just in my office. The best way to describe it is by comparing it to the aural experience of waking up on a winter’s morning when you know before pulling back the
Presentation Perfect – 10 top tips to give your presentation impact
Perhaps there’s something in the air or just a natural increase in demand for public speakers but I appear to be getting more requests to make presentations than I can ever remember. Flattering as it is to receive the invitations
Evolutionary Law
In his day Charles Darwin would have been aware of the existence of solicitors but probably not considered that his theory on evolution and natural selection could be applied to that most staid of professions. Darwins’ theory explained evolution as
Virtual vs Reality – the role of offline marketing
Perhaps it’s the natural born geek in me connected to the genuine interest in new marketing mediums but I’ve blogged a lot about online activity, time to consider matters offline. What do I mean by “offline”? Well literally anything
Social Media – Are You Feeling the Love?
You’ve followed the advice, created the accounts, sent out the messages, uploaded the links, shared photos and pointed followers and friends to your blog and even taken the time to comment regularly on topical business matters on Linkedin. So why
Social Media Marketing for Law Firms
